Mood Boards are out, Style Boards are in!
I'm excited to share an update on my branding process. In response to evolving client needs, I've recently refined my approach. Moving forward, I'm shifting from mood boards to style boards. Why the change? Style boards allow us to delve deeper into your brand from the get go, ensuring we focus on your unique brand story right from the start.
Often, clients come to me without a fully defined brand story, which is completely understandable when starting a business. However, I believe it's crucial to establish this foundation before engaging with your audience.
I look forward to guiding you through this refined process and helping you shape a brand that truly reflects your vision.
Take a look at this beautiful rebrand I recently designed for the incredibly talented Eastwind Designs with this exact process in mind!